Skip to content

5 Email Marketing Stats You Need to Know

SEMINOLE COUNTY, FL — April 9, 2024 – Ken Countess, certified email marketing expert and owner of KEN IS EMAIL, helps businesses use email marketing to benefit from its 36:1 ROI.
 
He says: “It's so easy to lose sight of some of the reasons why we do certain things. So what is it about email marketing that makes it work so well? I'm going to give you five email marketing statistics you need to know.”
 
Here are 5 Email Marketing statistics you need to know:
 

  1. For every $1 you spend on email marketing, you can expect an average return of $36. That's a 36 to 1 ROI, far beyond anything you can expect out of other marketing tools.
  2. Email is used by over 4 billion people. That's over half the world's population. There's nothing else that comes even close.
  3. Did you know that 21% of opened emails are opened within the very first hour of delivery? And by the end of hour #3, it's up to 41%. Nothing gives you that kind of traction.
  4. 61% of consumers enjoy receiving promotional emails every week and 38% even want more emails.
  5. When you segment your list, readers are 50% more likely to click a link - leading to more sales.
 
Want to learn more about email marketing?
 
Check out the “Everything Email” podcast.
 
You can find the podcast on all major podcast platforms, and on Ken’s website at:  https://www.kenisemail.com/podcast
 
KENisEMAIL.com (KIE) is the marketing arm of The Countess Group (TCG), a marketing and coaching company which has been providing measurable results for clients for over 20 years. 
 
 
About KENisEMAIL.com (KIE)

KIE is led by Certified EMAIL Marketing Expert Ken Countess.  Ken focuses his practice on teaching businesses how to triple their sales (or more!) using email marketing.  He has been the top trainer/partner of one of the country’s leading email service providers, Constant Contact, since 2018.
 
Learn more about KIE at www.kenISemail.com
 
Find KIE on Facebook at (http://www.facebook.com/kenisemail), Instagram (http://www.instagram.com/kenisemail), Pinterest
(http://www.pinterest.com/CountessGroup), and LinkedIn (http://www.linkedin.com/company/the-countessgroup-ccg).
 
 
About The Countess Group
 
The Countess Group (TCG) is a marketing and coaching company which has been providing measurable results for clients for over 20 years.
 
The company is led by Ken Countess, an award-winning marketer and an accredited, nationally recognized expert.
 
The company has two divisions: KEN IS EMAIL, led by certified marketing expert Ken Countess, and Vicky Countess Coaching, led by certified life and weight coach Vicky Countess.
 
Vicky’s website is http://www.VickyCountessCoaching.com
 
All product names and other brand names mentioned herein are service marks, trademarks or registered trademarks of their respective owners.
 

Scroll To Top