Florida Blue Medicare, part of GuideWell, a mission-driven, not-for-profit mutual holding company, serving the needs of thousands of Floridians, released its offerings for the 2026 Annual Enrollment Period (AEP) which allow consumers to choose from a variety of plans that offer flexibility, affordability, and quality care.
During AEP, which runs from Oct. 15 to Dec. 7, Medicare-eligible individuals can choose a Medicare Advantage, Medicare Supplement, or Medicare Prescription Drug Plan for coverage effective Jan. 1, 2026. This is particularly important in Florida, which has the second-largest population of older adults in the United States, with one in five Floridians aged 65 and older.
This year, Florida Blue Medicare is offering Seminole County Medicare beneficiaries the choice of 3 Medicare Advantage plans, including 2 options for a $0 monthly plan premium. In addition, Florida Blue Medicare also offers a choice of two FHCP Medicare Advantage products in Seminole County.
Once again, Florida Blue Medicare is offering a Medicare Advantage plan designed for veterans. Approximately 692,000 veterans over age 65 live in the state of Florida, according to the Florida Department of Veterans’ Affairs. Our BlueMedicare Patriot PPO plan provides members with $100 toward their monthly Medicare Part B premium and helps veterans save money by not including Part D prescription drug coverage, which many veterans receive through Veterans Affairs.
Florida Blue Medicare will also offer the BlueMedicare Patriot PPO plan, specifically designed for veterans. Approximately 692,000 veterans over age 65 live in the state of Florida, according to the Florida Department of Veterans’ Affairs. The BlueMedicare Patriot plan provides members with $100 toward their monthly Medicare Part B premium and helps veterans save money by not including Part D prescription drug coverage, which many veterans receive through Veterans Affairs
“Millions of Floridians will select annual Medicare health care benefits this year. Choosing the right health coverage can be complex and overwhelming, especially if you’re new to Medicare,” said Alisha Pieraccini, senior vice president for Florida Blue Medicare. “Every year, we provide solutions to meet the evolving health care needs of our members by investing in benefits and services that deliver real value to our members, like care management, because our goal is supporting overall health and quality of life.”
More than one in five Floridians are enrolled in Medicare, and more than half of those beneficiaries enroll in Medicare Advantage plans. Florida Blue Medicare offers a range of plans with comprehensive benefits and value-added perks, including:
- Vision, dental, and hearing benefits
- A network of providers who share our commitment to quality and affordability, delivering exceptional care and value to our members
- Personalized condition management and guidance, which provides coaching and support from a team of nurses for members with complex injuries or chronic illnesses
- Pharmacy concierge services, including Medication Therapy Management and Medication Adherence programs, which help members get the best results from their medications and ensure they're taking them as prescribed
- HealthyBlue rewards: Florida Blue Medicare Advantage members can earn up to $100 in rewards for taking care of their health.
- Silver Sneakers® Fitness Program: Florida Blue Medicare members have access to fitness benefits that includes in person, and virtual classes, plus and workshops.
- Saving money with Blue365®: A free health and wellness discount program with year-round exclusive discounts of up to 50% on fitness gear, healthy eating options, prescription eyeglasses, and more.
“Medicare beneficiaries are likely to see significant changes in 2026,” said Tony Jenkins, Florida Blue market president for Central Florida. “We want to make sure Medicare-eligible residents across Central Florida have the information they need to make informed decisions about their health care options to ensure they have the coverage that best meets their needs. We know these changes can be overwhelming, and we're here to help. That’s why this year, especially, it's essential to carefully review your options during AEP and talk to a licensed agent if you have questions.”
To learn more about AEP and Medicare options offered by Florida Blue Medicare, individuals can visit our website at FloridaBlue.com/Medicare or visit a local Florida Blue Center.
About Florida Blue Medicare
Florida Blue Medicare is committed to helping our Florida neighbors live healthier. We offer a wide range of plan options, including Medicare Advantage plans, to give our members what they need to live their best lives and improve their overall health and well-being. Headquartered in Jacksonville, Fla., Florida Blue Medicare is built for Florida’s seniors and proud to be affiliated with Florida Blue, a health insurer that has served Floridians for 80 years. Florida Blue and Florida Blue Medicare are Independent Licensees of the Blue Cross and Blue Shield Association. Learn more at FloridaBlue.com/Medicare.
About FHCP
FHCP Medicare Advantage plans are offered by Florida Blue Medicare. FHCP offers health coverage and high-quality integrated care throughout Volusia, Flagler, Seminole, Brevard, and St. Johns counties. The FHCP Medicare products offer Medicare members a unique care model comprised of more than 9,000 doctors, specialists, and hospitals. FHCP Care Centers also offer multiple services under one roof, including primary care, specialty care, pharmacy, X-ray, ultrasound, and much more. Our pioneering model, created in Central Florida in 1974, offers members a true one-stop shop for high-quality, affordable insurance and a caring team of medical professionals. Individuals can learn more about the FHCP Medicare plans available at FHCPMedicare.com or by calling 1-855-Go2-FHCP.
Florida Blue
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Michael Lawrence Senior Regional Communications Lead (Central Florida)
- October 13, 2025
- (407) 257-8160
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