Understanding the Basics of Online Marketing

Description

Learn the very basics of how companies are using the power of the Internet as a key component of the overall marketing strategy to market products, enhance relationships with customers, and build their brands online.  The seminar objectives will include a discussion of the various types of Online Marketing Techniques and their uses, and why it is so important for small businesses to have a strong presence online.  In addition, we will discuss identifying the target market, and how to create positive relationships with customers.