Date and Time
Wednesday Mar 31, 2010
6:30 PM - 8:30 AM EDT
Location
Location: UCF Incubator Winter Springs Street: 1511 E. State Road 434, Suite 2001 City/Town: Winter Springs, Florida
Description
Come join us for the Winter Springs Entrepreneur Round Table in March! This monthly event provides a venue for entrepreneurs to gather, learn, and peer-mentor. These are interactive sessions with open discussion and idea generation. The topic for March is "Positioning...the battle for your prospect's mind". Marketing expert Karl Righter will share information on effective marketing and advertising plans based on proper positioning strategy. An effective marketing and advertising plan is based upon proper positioning strategy, a proven formula for differentiating your company, product, or service from your competitors. Positioning can serve as a catalyst that clarifies your message, insures continuity, and helps expand your customer base or open new markets. It is the perfect antidote for today's flashy, outrageous advertising that fails to deliver sound reasons for selecting the product. Our presenter, Karl Righter, Chief Executive Officer and Creative Director of Righter Communications, Inc., a full-service marketing, advertising, and public relations agency he founded in 1979. Mr. Righter has over 35 years experience in sales, executive management, product marketing, and advertising. Mr. Righter has also been a professional speaker, author, humorist, and corporate trainer for over 25 years, and is especially in demand as a keynote speaker at conventions and sales-related meetings. Come engage in a discussion on this important topic and learn how your business can benefit! This event is a must for entrepreneurs. Attendance fee is $15.00. Included in this price is dinner, education, and materials from each educational segment. Payment online using PayPal. Visa, Mastercard, American Express, Discover, & PayPal accepted. Online payments can be made using the PayPal link for this event at http://www.eavesconsulting.com/entrepreneur-round-tables-home/. Checks accepted at event. Price and schedule subject to change. If a class is canceled or resc