Date and Time
Wednesday Apr 8, 2015
7:30 AM - 5:00 PM EDT
Location
UCF Executive Development Center 36 West Pine Street, Orlando, Florida 32801
Fees/Admission
$450 for one participant. Early-bird pricing of $400 available until March 8, 2015
Marketing in Action
Description
Led by Dr. Carolyn Massiah, this workshop exposes participants to Segmentation, Targeting and Positioning, Marketing Intelligence and Social Media as they are used to build and strengthen a company?s brand in the consumer?s eyes. Through interactive in-class exercises, participants will learn to use these fundamental tools of marketing in scenarios relevant to their own businesses.
