Especially in areas where inventory is rising, both homebuilders and sellers are sweetening the deal for buyers with things like paid closing costs, mortgage rate buy-downs, and more. In the industry, it’s called a concession or an incentive.
What Are Concessions and Incentives?
When a seller or builder gives you something extra to help with your purchase, that’s called either a concession or an incentive.
- A concession is something a seller gives up or agrees to in order to reach a compromise and close a deal.
- An incentive, on the other hand, is a benefit a builder or seller advertises and offers up front to attract and encourage buyers.
Today, some of the most common ones are:
- Help with closing costs
- Mortgage rate buy-downs (to temporarily lower your rate)
- Discounts or price reductions
- Upgrades or appliances
- Home warranties
- Minor repairs
For buyers, getting any of these things thrown in can be a big deal – especially if you’re working with a tight budget. As the National Association of Realtors (NAR) says:
Read more.
Keller Williams Advantage Realty - Deborah Morris Home Team
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Deborah Morris Realtor
- May 15, 2025
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